Most buyers start their home search online. They scroll through dozens of listings, and photos determine which properties get showings. Fresh paint isn't just about making a home look nice in person. It's about making it stand out in a sea of online listings. Cameras love neutral walls.  Phone cameras and professional listing photos both struggle with bold colors. That red accent wall might look fine in person, but it photographs as either too dark or too orange. Neutral grays and beiges...

Property managers and realtors always ask me the same question: how fast can you get this done? Empty units don't make money, and delayed listings cost thousands. Here's what actually determines interior painting timelines. Room size matters less than you'd think.  A small bedroom with tons of trim, a closet, and textured walls takes longer than a large empty living room with smooth walls and minimal detail work. I can usually paint a standard bedroom in 4-6 hours, but that assumes the walls...

Choosing the right paint color can make or break a home sale. As a painting contractor serving Des Moines and Ankeny realtors, I've seen how the right shade transforms a property from sitting on the market to selling in days. Buyers want to picture themselves in a space, and bold or dated colors make that hard. Neutral doesn't mean boring. It means creating a blank canvas that photographs well and appeals to the widest audience. Agreeable Gray (Sherwin-Williams)  tops my list. This warm...